My Story

Hi, I’m Marina Porcelli. My company is Fishtale Marketing Consultancy. I started Fishtale to help businesses tell their tale through creative marketing solutions. Fishtale works with B2B, B2C & not-for-profit clients big & small including The American Red Cross, Mannington Flooring, Comcast, Century 21, Wolters Kluwer, Lenovo, Hillside, Milkboy, Selig Enterprises… Just to name a few!

What makes Fishtale different is my extensive background in design, & my ownership in a graphic design firm here in Austin, Bowhaus Design Groupe. I bring 20 plus years of graphic design & marketing expertise to my clients. Over the years, I’ve worked as a graphic designer, art director, project / account manager, & in new business development. As a designer, I know the desire to make things look amazing, but I also understand how sales & marketing professionals need viable digital & print materials to sell & market their company (yesterday).


Big projects for small companies. Small projects for Big companies.


Although we are capable of working with large national accounts, as well as mom & pops, our sweet spot is small to medium size businesses. We LOVE to see those businesses grow from implementing our marketing & branding initiatives.

My Story

Hi, I’m Marina Porcelli. My company is Fishtale Marketing Consultancy. I started Fishtale to help businesses tell their tale through creative marketing solutions. Fishtale works with B2B, B2C & not-for-profit clients big & small including The American Red Cross, Mannington Flooring, Comcast, Century 21, Wolters Kluwer, Lenovo, Hillside, Milkboy, Selig Enterprises… Just to name a few!

What makes Fishtale different is my extensive background in design, & my ownership in a graphic design firm here in Austin, Bowhaus Design Groupe. I bring 20 plus years of graphic design & marketing expertise to my clients. Over the years, I’ve worked as a graphic designer, art director, project / account manager, & in new business development. As a designer, I know the desire to make things look amazing, but I also understand how sales & marketing professionals need viable digital & print materials to sell & market their company (yesterday).


Big projects for small companies. Small projects for Big companies.


Although we are capable of working with large national accounts, as well as mom & pops, our sweet spot is small to medium size businesses. We LOVE to see those businesses grow from implementing our marketing & branding initiatives.

Fishtale Partners

In addition to Fishtale’s internal graphic design & marketing capabilities,  we  partner with the best & brightest strategic, creative & technical talent. When you work with Fishtale, you get a team of experts to help your business navigate the marketing waters.

Once Fishtale evaluates & determines your marketing needs, the appropriate partner will be brought in to discuss your project. My team of experts are available to assist your company with a variety of services including creative, technical, printing, & hosting.

With great people on board, our client relationships go swimmingly. Come engage with us & experience the Fishtale difference.

Projects

Our great projects start with great clients. Fishtale’s wonderful clients have allowed my team of creatives & technical folks to really shine, enabling us to deliver projects that rise above the tides. We have the skills to exceed your expectations. Every project is tailored to your unique business goals. Check out our projects & testimonials below. If you like what we’ve done for our clients, let’s talk about how we can make your firm stand out in a sea of competitors.


What our clients are saying…


We have been overwhelmed with responses both internally and externally regarding our rebranding .  “It’s so fresh and modern”…”Really brings us up to speed in the marketplace”… “ A standout presentation”…” They just hit the nail on the head for representing what Hillside does for kids”.  For myself, after years in the business, and rebranding several facilities, I must say that this has been the best experience I’ve ever had working with a marketing communications firm. Extremely customer friendly, knowledgeable about market place, bright new ideas that are really just refreshing.  I plan to use them for any branding in the future and recommend them to my colleagues frequently.

–  Mark Pulliam, Director of  Business Development, Hillside


As a client spanning many years, I’ve worked with Marina at Bowhaus Design Groupe and now Fishtale Marketing Consultancy. She and her team have done an amazing job on the Callahan Ward website, as well as the overall branding for my company. I didn’t want a website that looked like it was derived from a template. The desired results were achieved through good listening, excellent recommendations and talent. I am very happy with the quality of their work.

–  Nino Cutrufello, Development DirectorCallahan Ward Companies


Working with Marina Porcelli and Rich Stern has been a breath of fresh air. Marina carefully listened to our needs, kept us well within our budget scope, and laid out a detailed plan and timeline for our project. Rich’s programming skills and endless patience made the technical and creative collaboration a pleasure and we are thrilled with the result—a site that reflects our energy and vibrancy, is informative and easily navigable. Rich’s excellent on-site training, technical support, and quick response time are invaluable. I would highly recommend them to anyone.

–  Katie VanBrackle, Director of Communications, APC

Fishtale Services

As a full-service marketing consultancy, Fishtale spearheads all things creative & then some.

Our services combine an extrodinary mix of consulting, marketing communications, creative expertise & technical skills. Fishtale is here to help your business grow, whether your firm needs some expert advise, a marketing plan, a total rebranding, or full blown advertising campaign.

  • Marketing – Consultation, evaluation of digital & print materials, writing a marketing plan, marketing surveys
  • Branding – Evaluating your brand, corporate identity, logos, name creation (tag lines), brand standards guide, messaging, & positioning
  • Websites – Design, HTML coding & programming (data-base integration, ecommerce)
  • Print Collateral – Brochures, stationery systems, advertising campaigns, direct mail, catalogs, annual reports, one sheets, trade show displays
  • Presentations – Demos, tutorials, PowerPoints, video
  • Digital Marketing – Email campaigns, social media, search engine optimization, search engine marketing
  • Project Management – Spearheading projects from inception to completion for both digital & print
  • Dedicated & shared hosting servers

Articles & Such

How to use color in marketing

How to use color in marketing

Whether you realize it or not, color plays an integral role in your world. We’ve formed opinions on color primarily through our cultural backgrounds. As color amplifies our emotions, it’s no surprise that the psychology behind it is really interesting. Understanding...

read more

Contact

Fishtale would love to hear from you. We are located at Cobra Studios on the East side of town. We’re quite a catch. Let’s start something great today.

Cobra Studios
902 Gardner Rd
Ste #23
Austin, TX 78721

O. 512.667.6670
C. 404.989.7945
E.

Fishtale Marketing

Cobra Studios
902 Gardner Rd
Ste #23
Austin, TX 78721

O. 512.667.6670
C. 404.989.7945
E.

Fishtale Marketing
902 Gardner Rd #23, Austin, TX 78721, USA
Cobra Studios
902 Gardner Rd
Ste #23
Austin, TX 78721

O. 512.667.6670
C. 404.989.7945
E.

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